My son actually already has one of these. We take his drink and snack to gym in it. They are so cute, just look at the banana zipper!! There are 11 styles to choose from. We had a really hard time deciding which one to go with. They are insulated, so they keep lunch safe (just throw a cold pack in with their lunch). They also are so easy to clean. There is an inside mesh pocket for small items, forks, spoons etc.. Another great feature is the clip on the outside, which allows you to snap the bag on to your backpack (or in my case the diaper bag).
If you are in the market for a lunchbox, check these out!! These also have cute matching backpacks!!